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Trump threatens 200% tariffs on French wines to get Macron on Board of Peace // Former Sonoma County winemaker saves historic vineyard from destruction

January 20, 2026 - Wine Industry Insight Daily News Feed

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“Emerging from a 25-year growth period, managers are unfamiliar with handling the kind of dislocating change we see today. In past decades, if you had too much inventory, there were many escape valves, and doing nothing was a viable strategy. In an increasing demand environment, heavy inventory in the cellar only required lower planned production in the current period. The higher demand otherwise would erase the overage quickly.”

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