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Toasts Not Tariffs Statement regarding President Trump’s Presidential Proclamation Imposing a 50% Tariff on Wine and Spirits From Canada August 19 // Recycling fees that angered Oregon wineries expected to fall

July 24, 2026 - Wine Industry Insight Daily News Feed

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“Wine club performance reflects one of the clearest areas of pressure within the direct-to-consumer model. Growth has slowed, and in many cases, net club membership is flat or declining. Discounting and incentives remain common, but approaches differ widely. Some wineries rely on pricing incentives to drive signups. Others focus on experience-based benefits and flexibility within the club structure.”

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