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Sula Vineyards buys Moët Hennessy wine estate in India // The California wine industry is changing. So why haven’t wine clubs?
March 26, 2026 - Wine Industry Insight Daily News Feed
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Today’s Most Interesting Wine Industry Data
“Even though the tasting room is one of the winery’s most important customer touchpoints, a large share of transactions still occur without a known customer attached. Across wineries, 53.7% of POS orders are processed as guest transactions, while only 46.3% are linked to a customer profile. This means that more than half of tasting room purchases cannot easily be tied to marketing, personalization, or future engagement.”
Source: Commerce7
The Rest of the News
‘We’ve spent £700,000 developing the app’: Virgin Wines bets on mobile retail
Rural Aid offers support for growers as government commissions National Food Supply Chain Assessment
Francis Ford Coppola just sold his Oregon vineyard to this award-winning winery
World-renowned California restaurant hit with bombshell suit
Mission DRC? The Yquem affair? A look at some of the most exciting wine heists
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