Study Shows How Santa Barbara Wineries are Staying Competitive in a Changing California Wine Market // Fees & Visitors Fall in Wine Country

Santa Barbara wineries sit between Napa's luxury model and Sonoma's broader production base, according to a new wine report.

California's wineries are dropping their prices, but that's not bringing back the visitors, a new report finds. Read the latest wine news & opinion on wine-searcher

Global alcohol consumption is set to drop over the next ‌decade, despite population growth and rising demand in India, which is set to become the world's biggest drinks market after China, according to market research firm IWSR.

Best solution likely a combo of spray barriers, lab data, sensory analysis, and wine treatments. Spray barriers reduce smoke taint in wine grapes but must be washed off relatively quickly […]

Pierce’s disease could wreak havoc on California's vineyards and cost the state about $166 million a year, official warns

According to the latest NIQ BevAl Market Report in the wek ending May 30, 2026, wine once again experienced the slowest decline among traditional categories, with dollar sales down-4.8% and volume declining -6.4%.

Global alcoholic drinks consumption volumes are set to decline for six years before resuming growth in 2031, according to the IWSR. The data also notes that the rise of RTDs already signals the start of consumer preferences adapting. db reports.

How does the wine world draw in younger consumers? Maybe Austria’s dynamic winemaking scene has some of the answers, writes Gabriel Stone.

Insights from Be No at Vinexpo Asia 2026 reveal how the category is becoming mainstream across APAC, driven by demand for premiumisation, moderation and evolving drinking occasions.

Consumers in the world’s major wine markets are becoming more and more engaged with no- and low-alcohol products, thanks to the established moderation trend and concerns around health and wellness.

Established in July 2024, the Alsace Vinipôle has made carbon strategy and climate change mitigation its first major priorities, examining the issue

Texas A&M AgriLife sends wine grape seeds to the International Space Station to study cosmic radiation, plant genetics and resilience.

Lincoln University research shows biochar made from vineyard and forestry waste can improve soil health, water retention and carbon storage.

Beyond its impact on the local environment, Alentejo’s sustainability drive is also having a profound – and sometimes surprising – effect on the region’s wines, reports Richard Woodard.

“Rosé is very difficult in some ways. Palates are very conditioned towards very lean, very dry rosés, and trying to challenge those ideas while also...

Rosé wines fell last year, but key roadblocks to growth have cleared.

Warmer winters are expanding Glassy-winged Sharpshooter range into North Coast wine country. Register free for this urgent June 30 webinar on what growers need to know now.

Texas grape growers with frost-related vine losses may qualify for USDA FSA Tree Assistance Program support.

'Queen of Shops' Mary Portas OBE told the drinks trade that people no longer want “palaces of stuff”, they want "moments of joy".

The majority of your customers are not in the market to buy from you right now. At any given moment, roughly 95% of your potential audience isn't ready to purchase. Most e-commerce teams spend their entire budget chasing the other five.

“I staunchly believe the UK independent wine retail market is not broken, but is in fact becoming more important and more relevant than ever for the survival of our industry.” In this passionate, personal call to arms Graeme Sutherland, founder of Edinburgh-based The Good Brothers Wine Group , makes the case for why the independent wine merchant sector still has the potential to be the most dynamic route to market for wine and why he believes the independents that will succeed in the future will be the ones that can adapt and make themselves relevant to their customers both in-store and online.