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- Hoopes winery civil trial in Napa County wraps after 11 days // WineDirect DTC Impact Report Highlights Success Stories
Hoopes winery civil trial in Napa County wraps after 11 days // WineDirect DTC Impact Report Highlights Success Stories
February 16, 2024 - Wine Industry Insight Daily News Feed
Today’s Top Story
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More Top Stories
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In Case You Missed It
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Economic Impact
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Sales, Supply & Consumption
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In Memoriam
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Wine Regions In Crisis
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Oenology
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Real Estate & Development
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Today’s Most Interesting Wine Industry Data
“In 2022 there were still over 20% of transactions processed through a guest account, without a contact created for future communications. Further, use of a guest account is highest at the lower-priced end of the market. One can imagine a Venn diagram where Gen Z, on-site sales and lower price wines intersect. Cultivating relationships with these buyers is extremely important as they have the potential to be loyal longer-term buyers.”
The Rest of the News
Wine Market Council Brings Back Annual Half-Day Research Conference on March 20, 2024, Napa
Seven key trends that will shape the global wine industry in 2024
Sonoma Valley Vintners & Growers Alliance Welcomes New Board Leadership
California Growers Celebrate Legislative Win Supporting Groundwater Recharge
Farmers are in revolt and Europe’s climate policies are crumbling.
The Right Insurance Agent Can Help Prepare for Almost Any Business-Related Claim
‘All good things must come to an end,’ says Drizly as closure confirmed
This time of year, a vineyard’s approach to sustainability is clear
Forest Service warns of budget cuts ahead of a risky wildfire season
Could These Old School Influencers Become the Next Masterpiece Theater PBS Series?
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