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Australian Vintage raises AU$15m // Coterie signs exclusive agreement with Cult Wines
June 13, 2024 - Wine Industry Insight Daily News Feed
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Today’s Most Interesting Wine Industry Data
“Both Gen X and Millennials associate wine with various social activities, including eating out and visiting friends’ houses. This indicates that wineries would be smart to divert some of the ad budget earmarked for driving traffic to the tasting room and spend it on programs to meet consumers in their local markets.”
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