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ZAP Aiming At Zinfandel Revival

Submitted By: Lewis Perdue, November 22, 2013
Pre-Event will be held at new location and on new day, January 22, 2014

San Francisco, CA (November 21, 2013) -- Zinfandel’s Renaissance will be explored at Zinfandel Advocates & Producers (ZAP) ‘hot topic’ seminar led by Senior Editor Tim Fish, Wine Spectator, and a panel of innovators Wednesday, January 22, at the Rock Wall Wine Company, Alameda. The panel includes winemakers Morgan Twain-Peterson, Bedrock; Mike Office, Carlisle; and Tegan Passalacqua, Turley Wine Cellars. Wine Spectator is the Media sponsor for the 2014 Trade and Media program.

“America’s heritage varietal is poised for a comeback,” Fish said. “This trend, lessons learned and innovations ahead will be addressed by the group of dedicated winemakers. Zinfandel, California’s quintessential wine is growing beyond its cult status and entering the big time,” said Fish.

“You’ve missed a lot if you haven’t followed Zinfandel the past few years,” said Fish. “A quiet revolution has been going on in California, as a group of Zinfandel firebrands are raising the bar on quality that is finally seeing fruition. Over the past decade or so, the greatest strides in the past decade have come in the vineyard, not the winery, helping to bring definition and focus to this distinctly California wine,” he continued.

ZAP’s pre-event Trade & Media program and tasting is a private opportunity for members of the trade and media to discover and explore the latest Zinfandel releases and talk with the winemakers. The seminar will be held in the Dome, 1PM-2PM, and the Tasting in the Hangar, 2PM-5PM, at Rock Wall Wine Company, 2301 Monarch, Alameda. Two complimentary tickets are offered to each qualified trade account; additional tickets are $50 each. To sign up for the event, please visit the new Zinfandel Experience Trade & Media Seminar and Tasting.

The Trade & Media Seminar and Tasting pre-event is the first event of the all new Zinfandel Experience January 23-25 at the Presidio in San Francisco. The 2014 Zinfandel Experience has been entirely reimagined with new content, tasting formats and location. It replaces the former Zinfandel Festival that has been retired. Consumer/Trade tickets are available online to purchase now and the events and tasting programs are expected to sell out.httpwwwzinfandelorgimagesclearpixelgif