For Immediate Release
Contact: Melanie Dougherty
Calhoun & Company Communications
(415) 346 – 2929
SAN FRANCISCO, Calif., January 26, 2012 - Symington Family Estates, the Oporto, Portugal based wine group that includes the nine long-established independent Port houses W. & J. Graham’s, Cockburn’s, Dow’s, Smith Woodhouse, Quinta do Vesuvio, Warre’s, Gould Campbell, Quarles Harris and Martinez , is reporting increased Port sales in the United States for 2011 across the premium category. Sales trends within the family’s portfolio are in line with the following trends reported by the Portuguese government organization, IVDP (Instituto dos Vinhos do Douro e Porto): 10 Year Tawny up 17%, 20 Year Tawny up 20%, 30 Year Tawny up 40%, 40 Year Tawny up 25%, Vintage Port up 41% and Reserve Port up 1.5%.
Rupert Symington, Joint Managing Director of Symington Family Estates notes, “There is a general misconception that Port sales in the United States are down, yet actual numbers indicate a very different picture. Coming out of the 2008 / 2009 recession Port has done very well in the USA. Why the disconnect? France, Holland and Belgium sell a combined total of 5 million cases of Port (out of a total export market of 7.8 million cases). Almost all of what they sell is non-premium standard Ruby and Tawny Port with an average export price of 31.6 Euros per case, verses an export price of 65 Euros per case to USA.”
The Symington family’s findings also support the latest data from IVDP on total exports, by market, for 2011, showing United States sales up 8% and the premium Port category up 15%; making the United States the fifth largest market in total volume (404,000 cases) and the second largest premium market (232,000 cases) after the United Kingdom (527,000 cases).
Symington Family Estates, the Oporto, Portugal, based wine company renowned for its Vintage Ports, is the oldest family owned Port shipper and the largest landholder in the Douro Valley with 24 Quintas throughout the region. For more information on the company and its brands, please visit www.symington.com or our trade website, www.premiumport.com.