Nakedwines.com hosts WINE WOMEN for, “Marketing Case Files,” on November 7th at Nakedwines.com offices in Napa at 6 p.m. Featuring Ryan O’Connell, VP of Marketing and Naked Narrator, along with the nakedwines.com team, attendees will learn some of its biggest wine marketing success stories (and a couple of their mistakes).
ABOUT THE EVENT
This event completes WINE WOMEN’s Fall Marketing Series. Guests will enjoy some of Nakedwines.com’s beverages and light nibbles while their team present several case studies. Guests will learn:
• Biggest wine marketing mistakes – how they learned from them, and how they’ve used them to strengthen customer relationships
• How to take marketing cues from your customers to drive deeper engagement
• How to give your customers a voice
• When to gun the marketing engine… and when to coast
Nakedwines.com is a community of independent winemakers and supportive wine drinkers, who invest in hundreds of wine projects a year. Nakedwines.com puts their customers at the heart of their business - often asking them what kind of wine projects to fund next.
They don’t just sell wines, they make them happen. Since launching in the UK in 2008, Nakedwines.com and their Angels have invested in over 159 independent winemakers in 14 countries.
Turns out it’s better business for everyone… Their winemakers get to sell all of their wines, and make a living. They make the same margins as everyone else, and have a lot of fun along the way. And the wine drinker, for the $40 a month they probably would have spent on wine anyway, gets wholesale prices on exclusive wines made just for them.
Tickets for the event are available at https://marketing-case-files-at-nakedwines.eventbrite.com/?aff=WII and start at $25 per person. Seating is limited.
ABOUT WINE WOMEN
WINE WOMEN’s mission is “To champion the advancement of women’s careers in the wine industry by building strong relationships, essential business skills and leadership among members.” At the core of the 501(c)(3) nonprofit professional organization’s activities are programs focused on providing the tools, guidance and creativity for members to attain industry prominence.
For more information about WINE WOMEN, visit: http://winewomen.net/about/ or call 707.721.1095. Visit WINE WOMEN’s website at WineWomen.net, or their Facebook page, WineWomenOrg, or find them on Twitter @WineWomenOrg. For complete details on their events calendar, visit: WineWomen.net/Events-List.