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From: lewis.perdue@wineindustryinsight.com

Subject: NEWS FETCH - OCTOBER 14, 2010 - WINE INDUSTRY INSIGHT

Date: 2010-10-14 12:32:04

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October 14, 2010

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ORIGINAL WINE INDUSTRY INSIGHT CONTENT

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New Calif “Instructional Tasting” License To Benefit Suppliers & Retailers in 2011


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CURRENT BULK WINE ADS
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Varietal

Appellation

Vintage Location Price/Gallon Contact
Chardonnay North Coast 2009 Suisun, Ca Contact donnapaca@aol.com
Zinfandel Dry Creek Valley 2008 Lake County Middletown, Ca wine@beavercreekvineyards.com
Cabernet,Merlot,Petit Sirah, Syrah Paso Robles 2009 Paso Robles, Ca Contact marty@meekerestatevineyards.com
All Varietals All All -- Negotiable winemaker4u209@yahoo.com
Pinot Grigio, Gewurz., Pinot Noir and more! Santa Barbara County -- Ca email megan@llwine.com
Sauvignon Blanc Lake County 2010 Lake County, Ca Call (707)489-6006
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SOCIAL NETWORKING & MARKETING LIGHTER, WEIRDER, NOTABLY MISCELLANEOUS NEWS 2010 HARVEST NEWS

New Calif "Instructional Tasting" License To Benefit Suppliers & Retailers in 2011


California retailers who want to hold instructional tastings for customers will no longer need permanent partitions in their stores or to apply for multiple temporary licenses thanks to AB605 which takes effect Jan. 1, 2011.

While the new license type doesn't actually allow the retailer themselves to conduct a tasting (except under one special circumstance), it does authorize them to invite most manufacturers and suppliers of wine, beer, and spirits suppliers to supply beverages and conduct the tastings.

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Also In This Article:

The full text of the following sections is available to VIP Premium Subscribers).
  • LAW EXCLUDES 50% OF RETAILERS, ALSO SOME NEGOCIANTS, CUSTOM-CRUSH & DIRECT-SALE-ONLY WINES
  • LICENSE CREATES A RETAILER-SUPPLIER PARTNERSHIP
  • LAW REQUIRES CAREFUL NAVIGATION TO UNDERSTAND COMPLETELY
  • CAREFULLY CRAFTED LAW EXCLUDES CERTAIN LICENSE COMBINATIONS

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================= CONTACT DATA ====================
Lewis Perdue
670 W. Napa St., Suite H, Sonoma, CA 95476
Phone: 707-326-4503, fax: 707-940-4146
Email: lewis.perdue@wineindustryinsight.com