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From: lewis.perdue@wineindustryinsight.com

Subject: Conti On The Verge, Calif ABC Nixes Wine Web Affiliate Programs

Date: 2009-09-09 18:15:48

To: Emailing List Subscriber
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WINE INDUSTRY INSIGHT

EMAIL EDITION - VOLUME I, NUMBER 119 - September 9, 2009

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Sponsored By:

shipcompliant: Real-Time Compliance Software

IN THIS ISSUE:

  • Standard Web Affiliate Programs Illegal For Wine in California

  • How Journalism Works At Wine Industry Insight

  • Conti Slips Closer to Foreclosure, Judge Thwarts Effort to Remove Trustee

  • NEWS FETCH

Standard Web Affiliate Programs Illegal For Wine in California

The web’s near-ubiquitous affiliate programs, such as those offered by Amazon Associates, are illegal in California for wineries and retailers as well as bloggers and websites, according to information issued today by the state Department of Alcoholic Beverage Control.

The ABC’s opinion came as the result of a query made by Wine Industry Insight on August 13.

STANDARD AFFILIATE PROGRAMS OFFER A PERCENTAGE OF PURCHASE

Affiliate programs like Amazon Associates, are distinguished from standard advertising by offering the affiliate site a percentage of the purchases made by customers who arrive at the merchant side by clicking on a link or banner from the affiliate. Amazon, for example, offers affiliates up to 15% on purchases, although four to five percent is most common.

Anyone — blogger, web site owner etc. — can join Amazon’s affiliate system, and put a banner (or similar) advertisement on the site. Then, if a viewer clicks on the ad, goes to Amazon and buys a book (or any of the other items sold), the affiliate receives a small percentage of the sale.

VIP Subscribers click here to read the complete, un-redacted article.

Also In This Article:

The full text of the following sections is available to VIP Premium Subscribers).

  • ABC TRADE ENFORCEMENT SAYS PROFIT SHARE IS ILLEGAL
  • INVESTIGATIONS NOT “MADE IN A VACUUM”
  • OPINION HOLDS FOR ALL CALIFORNIA ABC LICENSEES
  • CONSISTENT WITH JUNE 2009 OPINION

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How Journalism Works At Wine Industry Insight

Here’s how an article works.

I hear about something that may be news. I learn about these through public documents, emailed and phoned tips, or sometimes by putting two-and-two together and looking around the right territory.

CONTACT MADE WITH EVERY POSSIBLE SOURCE

Then I contact everyone possible. This includes the people directly in the news and others who are in a credible position to have solid information. I ask those people for the names of other sources as well as for documents that have a bearing.

In contacting people, I use email, phone and especially personal cell phones which are the most likely to avoid time wasting barriers.

A lot of the time, people who would rather not talk about something simply do not call back. No one from Cosentino, for example, has ever returned a call or an email.

NEWS, UNLIKE WINE, DOES NOT IMPROVE WITH AGE

Unlike a magazine which has weeks and months to write an article, or a newspaper which may take days, an Internet publication like Wine Industry Insight works with the same sort of deadlines as television or radio — hours.

The goal is to report news before it becomes history. Because news, unlike wine, rarely improves with age. And fortunately, the Internet allows speed updates, corrections and additions when new information becomes available.

UPDATES AND CORRECTIONS MADE QUICKLY

Am I always right? Of course not!

That’s why I correct errors and issue updates and follow-ups as soon as I get the information.

Of course, people contacted for an article do not sit anxiously by their phones and emails waiting for me to write or to call. Some unreturned calls — or those returned late — have many innocent and very logical explanations.

Regardless, I’m always ready to update or correct an article as soon as possible.

UNRETURNED CALLS & EMAILS SOMETIMES HAVE ULTERIOR MOTIVES

In the decades that I have worked as a journalist, author and investigative reporter covering everything from the White House to Congress and from city courts to the Supreme Court, I’ve learned that many times people do not call back because they think it will prevent a negative story from being published.

It also gives them time to leak selective details to a more friendly reporter in hopes of sandbagging a more accurate but less-friendly story.

And it offers plenty of time to misplace documents, silence employees and to find a rug to sweep things under.

NO RESPONSE = NO ROOM FOR COMPLAINTS

Journalism is an inherently flawed process. Newsworthy events sometimes need to be based on incomplete information. This is particularly frustrating when the direct actors with the best information simply don’t respond.

Sometimes, they respond a day or two later, usually because they’ve seen an article. These folks wrap themselves in a self-righteous victimhood and expound long and hard about journalism standards and the like.

The fact is: those who fail to respond have no room to complain.

On a recent article, I left a message on the voicemail for a tremendously busy grower.  Despite the demands of crush in full swing, he took time to check his messages and returned my call. The main player in that article, who received a call and voicemail on his personal cell phone, didn’t call back until the next day.

If someone wants an article concerning them to be accurate, then they need to respond. Period. I work very, very hard to be fair, accurate , complete and in context. But that doesn’t mean I’ll sit on an article when it can be confirmed by multiple, credible and independent sources.



THIS ISSUE SPONSORED BY:
 Wild Rose Vineyards: Quality Custom Crush

Conti Slips Closer to Foreclosure, Judge Thwarts Effort to Remove Trustee

Foreclosure for Conti Estate/Charles B. Mitchell Winery has gotten closer with the Bankruptcy Court’s removal of bankruptcy protections that previously prevented the Bank of Alameda –which holds liens on the winery’s real estate and personal property — from pursuing legal action.

VIP Subscribers click here to read the complete, un-redacted article.

Also In This Article:

The full text of the following sections is available to VIP Premium Subscribers).

  • REMOVAL OF AUTOMATIC STAY GRANTED
  • PRIOR LIENS MUST BE RESPECTED
  • TRUSTEE CAN SELL WINE, BUT MUST PROTECT GROWERS
  • JUDGE THWARTS CONTI ATTEMPT TO REMOVE TRUSTEE

PREVIOUS WINE INDUSTRY INSIGHT COVERAGE OF CONTI ESTATE/CHARLES B. MITCHELL WINERY BANKRUPTCY


NEWS FETCH

  • Former Kirkland Ranch Winery gets new life as custom-crush facility
  • Vineyard worker camp rolls out the welcome mat
  • UK: Ban alcohol advertising? Isn't this crazy?
  • Canada: Perfect Storm Threatens Ontario's wineries
  • How the UFW dug itself into a hole over water
  • Solano County's wineries hang on, seeking major-player status in the industry
  • Online journals make wine a lot less 'overwhelming'
  • UK: WSTA response to BMA Ban Alcohol Report
  • Calif Governor says state is short of both water and patience
  • Water rustling on the rise in Mendocino County
  • USA TODAY Wine Club Launched
  • UK: Retailer focus at low alcohol forum
  • OR: Winery, winemaker battle in court
  • UK: Vintage port proves resilient
  • Oz: Fears over new wine industry award
  • Oz: Community wine website launches new TV show
  • French government to help wine exports
  • NZ:Wine growers see export recovery
  • Oz: Wolf Blass credits women for his success
  • Dierberg's California wines are up to the challenge
  • Legacy Wine Distributor Sponsors Wine Tasting Events in China
  • Labor Day: time for winemakers to get to work
  • NM: La Esperanza Winery now open in the Mimbres Valley
  • VIDEO from the California Sustainable Winegrowing Alliance:
  • The Politics of "Green Wine"and Added Sulfites
  • Gonzales Winery Turns to Solar Power for Green Production
  • Sinatra still has the touch, now with a Napa cabernet
  • WA: Yakima Valley wineries sipped success during Labor Day Weekend

  • ================= CONTACT DATA ====================
    Lewis Perdue
    670 W. Napa St., Suite H, Sonoma, CA 95476
    Phone: 707-326-4503, fax: 707-940-4146
    Email: lewis.perdue@wineindustryinsight.com